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The global fashion business journal

19 Sep 201922:55

Another pure player to the stock market: Real Real prepares its leap to the market with a valuation of 1,500 million dollars

The ecommerce, specialized in selling second-hand luxury goods, plans to take the leap to the stock market with a price between 17 dollars and 19 dollars per title.

18 Jun 2019 — 12:00
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Another 'pure player' to the stock market: Real Real prepares its leap to the market with a valuation of 1,500 million dollars

 

The stock market is prepared to accommodate another pure player. Real Real, specialized in the sale of second-hand luxury items on the Internet, has recently made its leap to the New York stock market with a valuation of 1,500 million dollars.

 
According to documents filed today with the US securities regulator, the company expects a public offer of sale (opv) between 17 dollars and 19 dollars per share. The expected valuation is 7.2 times its annual turnover, which amounts to 207.4 million dollars. Real Real has a debt of eight million dollars and registered losses of 84.7 million dollars last year.

 

 

 


The company will join other online operators who have given, or are preparing, their leap to the stock market this year, such as Revolve, Farfetch or Global Fashion Group. The valuation of the first, which is listed since June 7, amounts to 2,900 million dollars, 5.5 times its turnover.
 
Farfetch, which made the leap to the New York Stock Exchange in September 2018, trades at 9.1 times its sales and, like Real Real, continues to lose. Its model is similar to Real Real, which has the product (sent by individuals) in consignment and charges a commission for each sale.
 
On the other hand, Global Fashion Group, the company of Rocket Internet that manages ecommerce platforms for emerging markets, plans to take the leap into the trading floor of Frankfurt with a valuation of 300 million euros.

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