The company hired Federico Bonelli, former EY and Boston Consulting Group. The executive will lead the company hand in hand with its president, Pietro Negra.
Pinko’s road to professionalizing. The Italian premium fashion company has signed Federico Bonelli as its first managing director and has added to the team new product and marketing and communication directors.
Pietro Negra, president and co-founder od the company will continue to be involved in the daily functions of the company, and his daughters, Cecilia and Caterina, will focus in communications and creative direction.
Pinko will continue to have the presence of its co-founder, Pietro Negra
Bonelli spent most of his career in consulting, going from Ernst&Young to Boston Consulting Group. In charge of marketing and communication will be Emanuele Bianchi, former Coccinelle, Diesel and Dolce&Gabbana, while new product director will be Caterina Salvador, former Giorgio Armani, Hugo Boss and Coin.
Pinko, with headquarters in Fidenza (Italy) closed 2018 with a revenue of 210 million euros (234 million dollars). The company, part of Cris Conf holding, counts with 180 stores around the world.