Italian’s commercial agency plans to invest nearly 28 million euros to fuel the exports to the American country. Eight million will be dedicated to consumer goods, including fashion.
Italy strengthens its relationship with the US. Shortly after president Donald Trump announced his intention to slap tariffs to French imports, Italy has announced a new investment plan to boost its exports to the American country.
Italy’s commercial agency will invest nearly 28 million euros to fuel Italian exports to the United States. Eight million euros will be dedicated to consumer goods, including fashion and textiles.
This investment is 45% higher than last year. In 2018, Italian fashion exports to the US reached 6 billion euros, up 10%. Menswear lead the rise in sales, with an increase of 11.8%, to 548 million euros.