Dior expands its collab with Jordan brand and launches clothing and accessories
Both brands will launch a capsule collection next April. Until now, their collaboration was focused on sneakers.
Dior and Jordan Brand move forward together. The French company, owned by LVMH, and Nike’s Jordan Brand, will launch a new capsule collection of clothing and accessories, as reported by WWD.
The first collaboration was presented at Dior’s show in Art Basel Miami Beach last December. Then, the alliance was only focused on a classical basketball sneakers model. The new Air Dior collection will include sportswear inspired in the eighties fashion.
Jordan Brand has previously collaborated with Off White, Fragment Design, Dover Street Market and Comme des Garçons. LVMH is also a fan of collaborations, specially with streetwear: Louis Vuitton, for example, was one of the pioneers in allying with New York’s Supreme.
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