We inform you that on this website we use our own and third-party cookies to collect information about its use, improve our services and, where appropriate, display advertising by analyzing your browsing habits. You can expressly accept its use by pressing the "ACCEPT" button or configure and select the cookies you want to accept or reject in the settings. You can also get more information about our cookie policy here.

The global fashion business journal

Jun 13, 20243:32pm

H&M adds techie knowledge: expert on artificial intelligence joins the board

The nomination committee of the Swedish company proposed Danica Kragic Jensfelt as new member of the management board.

Mar 6, 2019 — 5:00pm
Related topics

H&M adds techie knowledge: expert on artificial intelligence joins the board



H&M expands its board of directors. The Swedish fashion distribution group, second in the world by revenue, will add to its board after being suggested by its nomination committee.


The new member of the board will join Stina Bergfors, Anders Dahlvig, Lena Patriksson Keller, Stefan Persson, Christian Sievert, Erica Wiking Häger y Niklas Zennström, who will be re-elected for their current positions in the next H&M’s annual general meeting on May 7, 2019. In the same meeting, Stefan Persson will be proposed to be re-elected as chairman of the board.

In this regard, Persson explained that Danica will contribute to the board all her expertise within computer science and AI, and that she knows how that can be used in robotization, logistics and recycling, as well as within fashion and the shopping experience.





Kragis Jensfelt was born in 1971 and grew up in Croatia, where she obtained a MSc in Mechanical Engineering from the Technical University of Rijeka. The future member of the management board at H&M was awarded a PhD in robotics by KTH Royal Institute of Technology in Stockholm in 2001.


In 2012, Danica was awarded an honorary doctorate from Lappeenranta University of Technology in Finland, and she is currently member of the Royal Swedish Academy of Sciences and the Royal Swedish Academy of Engineering Sciences (IVA). In addition, Danica is also member of the boards of the Wallenberg family foundation, SAAB and the Institute for Future Studies.


The nomination committee of new members of H&M’s board is made up of Stefan Persson, Lottie Tham, Liselott Ledin from Alecta, Jan Andersson from Swedbank Robur Fonder and Thomas Wuolikainen from Fjärde AP-fonden. The members of the nomination committee represent shareholders who together account for 77% of the total votes in the company. 

Participation rules



Validation policy for comments: 

MDS does not perform prior verification for the publication of comments. However, to prevent anonymous comments from affecting the rights of third parties without the ability to reply, all comments require a valid email address, which won’t be visible or shared.
Enter your name and email address to be able to comment on this news: once you click on the link you will find within your verification email, your comment will be published.

0 comments — Be the first to comment