We inform you that on this website we use our own and third-party cookies to collect information about its use, improve our services and, where appropriate, display advertising by analyzing your browsing habits. You can expressly accept its use by pressing the "ACCEPT" button or configure and select the cookies you want to accept or reject in the settings. You can also get more information about our cookie policy here.

The global fashion business journal

Sep 22, 20208:58am

Spanish El Corte Inglés gets closer to Asia: launches WeChat Pay as a payment method

The department stores company will integrate this tool as a new payment option in all of its stores, in order to get closer to the eight hundred million users of the Chinese application.

Nov 19, 2019 — 6:04pm
mds
Save

Spanish El Corte Inglés gets closer to Asia: launches WeChat Pay as a payment method

 

 

El Corte Inglés, gets closer to Asia. To continue promoting its business within the Asian market, the Spanish company El Corte Inglés now offers WeChat Pay. This more personalized payment service will be available through all its stores and seeks to facilitate different transactions for its customers.

 

Asian consumers are of great interest to the Spanish department stores company, which has repeatedly invested in the tourist promotion of Asian markets. Among the facilities offered to its customers this new tool, is to make transactions from any point of sale of El Corte Inglés.

 

WeChat was launched in January 2011 and grew in popularity by the way of bringing together several social platforms within the same application. This mix of messaging, social network and marketplace and means of payment, is currently used by more than eight hundred million users and plans to generate 2 billion euros in sales by 2020.

Advertising
Participation rules

info@themds.com

 

Validation policy for comments: 

 
MDS does not perform prior verification for the publication of comments. However, to prevent anonymous comments from affecting the rights of third parties without the ability to reply, all comments require a valid email address, which won’t be visible or shared.
 
Enter your name and email address to be able to comment on this news: once you click on the link you will find within your verification email, your comment will be published.

0 comments — Be the first to comment
...