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The global fashion business journal

Oct 4, 202411:00pm

From the United States to Europe: fashion trade ends 2019 marked by ups and downs

In the eurozone countries, last year, the sector recovered with a 0.3% growth following the drop in 2018, according to data from the European statistical agency Eurostat.

Feb 6, 2020 — 9:00am
C. Juárez
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In 2019, almost all the countries of the European Union have seen a positive evolution in their fashion sales

 

 

The fashion trade ends a year, marked by ups and downs in its main markets. In the eurozone, the sales of the sector experienced a recovery in 2019 while in the United States, fashion sales have ended in the red.

 

In eurozone countries, fashion trade has ended 2019 with an increase of 0.3%, according to data from the European statistical agency Eurostat.

 

This increase differentiates from the result of the previous year when the fashion trade in the countries of the region recorded a fall of 1.6%.  In the European Union as a whole, the revenue of the sector rose by 0.9% in 2019, compared to a 0.6% decrease from a year ago.

 

In 2019, almost all the countries of the European Union have seen a positive evolution in their fashion sales. The biggest increases have been marked by Romania, with a rise of 10.5%, Lithuania, with an increase of 9.5% and Portugal, where the sector has increased its sales by 6.8%.

 

 

 

 

In Spain, fashion sales in 2019 saw an increase of 1.4%, in comparison to the 1.5% the previous year, while in the United Kingdom grew by 1.5%, compared to the fall of 0.3% in 2018. In parallel, Germany’s fashion trade continued to fall in 2019, with a decrease of 1.1% in line with the 2.5% drop from the previous year.

 

The rest of the countries where fashion sales shrank in 2019 were Belgium and Switzerland, where the sector fell 0.8%, respectively accumulating four years of decline, and 3.5%.

In Spain, fashion sales rose 1.4% in 2019

 

In the United States, on the other hand, sales of fashion garments, accessories, and footwear, ended 2019 with a 0.6% decrease, according to data from the United States Census Bureau.

 

Although in the main markets of Latin America the year-end data has not yet been revealed, the fashion sector in Brazil and in Mexico expects to end 2019 with positive development.

 

Fashion sales in Brazil face the final stretch of the year with positivity, with a 2% growth in their revenue in November, according to data from the Brazilian Institute of Geography and Statistics.

 

In Mexico, on the other hand, the sales of the sector registered an increase of 1.7% in November, its biggest monthly increase in more than three years, according to the annual report published by the national statistics agency Inegi.

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