We use first party and third-party Cookies to help us understand Website usage and to improve the content and offerings and to provide you advertising, analytics and other purposes related to your navigation habits. If you continue scrolling, we consider you accept the policy. You can read more about our cookie policy.


The global fashion business journal

Dec 7, 201912:20am

Primark reaches suppliers in Central America to boost US business

The Irish low-cost fashion company opened its first American store in 2015 in Boston. 
Sep 23, 2019 — 5:05pm
Mds
Related topics
Save

Primark reaches suppliers in Central America to boost US business

 

 

Primark is looking for Central American suppliers to boost its American market. The Irish low-cost fashion company it’s analyzing to create a supply chain in Central America to boost its American market, where it landed in 2015 with its first store in Boston.

 

The company has started looking for suppliers in countries like Guatemala, Costa Rica or Mexico to face this new strategy. Primark wants to accelerate its American market to fight the closing trend of companies like Marks&Spencer, Testo or Topshop, according to Business of Fashion.

 

 

 

 

Up until now, Primark’s landing in the American market has been slower than expected. In four years, the company has opened nine stores and is planning the opening of two more, in New Jersey and Florida.  

 

The company, owned by AB Foods, has planned to close its year outlook with an increase of 4% after extending its commercial area to 88,000 square meters. The company’s’ European market remains the strongest one. At the end of its first half 2019, Primark had 372 stores after adding nine new openings in Belgium, France, Germany, the Netherlands, United Kingdom and Slovenia.  

Advertising
Comment
Participation rules

info@themds.com

 

Validation policy for comments: 

 
MDS does not perform prior verification for the publication of comments. However, to prevent anonymous comments from affecting the rights of third parties without the ability to reply, all comments require a valid email address, which won’t be visible or shared.
 
Enter your name and email address to be able to comment on this news: once you click on the link you will find within your verification email, your comment will be published.

0 comments — Be the first to comment
...