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The global fashion business journal

Jul 12, 20248:01pm

Belstaff continues management overhaul and hires former Ralph Lauren designer

The British company, owned since 2017 by chemicals company Ineos, has appointed Sean Leahnhardt-Moore as new creative director, replacing former head Delphine Ninous.

May 30, 2018 — 5:50pm
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Belstaff continues management overhaul and hires former Ralph Lauren designer



More changes at Belstaff. The company, which was acquired last year by chemicals group Ineos, is reshuffling its management team and has appointed a new creative director, Sean Leahnhardt-Moore, who will join the ranks in June. The British designer has a long career within the fashion industry and hold creative positions at Calvin Klein, Donna Karan and Bamford, besides leading programs in various art- and design universities in the United Kingdom and the United States.


Leahnhardt-Moore replaces Delphine Ninous at the creative helm of Belstaff. She joined the brand in 2014 as vice president of womenswear. Later on, she was appointed creative director and also supervised special collaborations. Now Ninous leaves the role to pursue new opportunities.





This is the latest change within Belstaff, which was bought by chemicals group Ineos in 2017. Last January, the company’s chief executive officer Gavin Haig, left his position to join Burberry. The executive was replaced by Helen Wright, former CEO of Anya Hindmarch.


Founded in 1924, Belstaff has its roots in military clothing. The brand, which currently employs nearly 200 people, operates with stores in Europe, North America and Asia. It recently started operations in Japan and Canada.

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