We inform you that on this website we use our own and third-party cookies to collect information about its use, improve our services and, where appropriate, display advertising by analyzing your browsing habits. You can expressly accept its use by pressing the "ACCEPT" button or configure and select the cookies you want to accept or reject in the settings. You can also get more information about our cookie policy here.

The global fashion business journal

Mar 29, 20243:44pm

LVMH to open Fenty's ‘pop up’ in New York

The brand launched by LVMH and Rihanna completes the launch of a establishment in the multi-brand store The Webster, in New York's Soho.

Jun 11, 2019 — 6:00pm
Modaes
Related topics
Save

LVMH takes Fenty to the United States with a 'pop up' in New York

 

LVMH brings the Rihanna phenomenon to the United States. Fenty, the fashion brand launched by the conglomerate and the singer, is finalizing the start-up of its first establishment on United States territory, according to WWD.

 
The store, temporary, will be located within the multi-brand store The Webster, one of the temples of luxury fashion in New York's Soho. The establishment will remain open from June 19 to 30. Fenty will occupy completely the first two floors of the property.
 
Singer Rihanna and French conglomerate LVMH concluded the agreement to promote Fenty last month, following the success of the cosmetics firm of the same name launched last year. Fenty, whose collection includes clothing, footwear and accessories, set out with a web platform and a store, also temporary, in Paris.
 
In 2018, LVMH increased its net profit by 18% regarding the previous year, to 6,345 million euros. On the other hand, the French group had sales of 46,826 million euros, 11% more than in 2017.

Advertising
Participation rules

info@themds.com

 

Validation policy for comments: 

 
MDS does not perform prior verification for the publication of comments. However, to prevent anonymous comments from affecting the rights of third parties without the ability to reply, all comments require a valid email address, which won’t be visible or shared.
 
Enter your name and email address to be able to comment on this news: once you click on the link you will find within your verification email, your comment will be published.

0 comments — Be the first to comment
...