The League of Legends wears Louis Vuitton
The League of Legends, the multiplayer online video game organized by Riot Games, has sealed an alliance with Louis Vuitton to design a limited product line for the event.
Online video games want to play in style. League of Legends, the multiplayer online video game organized by Riot Games, has sealed an alliance with Louis Vuitton. The deal includes a special case for the trophy and a clothing line that will be included inside of the video game.
“It’s the biggest trophy case we’ve ever designed in our 163 years”, stated Michael Burke CEO and president of Louis Vuitton. Naz Aletaha, head of global e-sports partnerships for Riot Games stated that the case has the company’s monogram as well as high tech elements.
The League of Legends World Championship tournament will start October 2 in Berlin with the opening and ends in Paris on November 10.