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The global fashion business journal

15 Sep 201916:15


Uniqlo and the Macba allies until 2024

The Japanese retailer has extended its Alliance with the Contemporary Art Museum in Barcelona (Macba) for five more years, with free visits to the building every Saturday afternoon.

09 Sep 2019 — 09:00

Uniqlo and the Macba allies until 2024



Uniqlo strengthen its bonds with art in Barcelona. The Japanese retailer, owned by Fast Retailing, has renewed its agreement with the Contemporary Art Museum in Barcelona (Macba) for five more years. 


The alliance, that started in March 2018, will be extended up to 2024. The agreement consists in the opening of the museum every Saturday afternoon for free between 4:00 and 8:00pm to the permanent exhibition of the Macba and the activities that take place in the building in this time range.


Uniqlo has done similar collaborations with other museums in big cities like London, where the group created an alliance with the Tate Modern in 2016, or the Museum of Modern Art (Moma) in New York. 


The of the extension of the agreement with the Macba happens just weeks after the Japanese company announced its first opening in Madrid. Uniqlo has stated that October 17 is the day of its debut in the Spanish capital, at the same time it prepares a new opening in the country with its second store in Barcelona.

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