Last week the Swedish group launched the option to rent furniture to its customers. In fashion, although this model has existed for years, it is not until now when large companies are starting to consider it.
The company also took the case to the European courts after the Dutch footwear company Van Haren started marketing products with the red sole.
For the first time in history most part of the world’s population will be connected to the Internet, according to the report 2018 Digital Consumer Index: Identifying Key Opportunities for Digital Investment, prepared by Euromonitor.
According to a report by Capgemini, three out of four consumers would increase their shopping expenditure and try new products with a satisfactory delivery service, but just 1% would pay the full cost of the shipment.
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